Mark Shoebridge

Mark is a results-driven executive with nearly 30 years of experience specialising in B2B sales, operations, team management, product development, and implementation.

A proven growth leader, he has successfully scaled businesses, optimized operations, and driven innovation across Telecommunications, Software Localization, IT, and Supply Chain industries.

With a track record of executive leadership, Mark has held key roles such as Managing Director, Board Member, Executive Head of Operations, CTO, and Technical Director within multinational corporations and diverse business conglomerates, overseeing revenues exceeding $200M and CAPEX budgets over $30M.

A KPI-focused leader, he has built, managed, and motivated high-performing teams, delivering fast, efficient technical and commercial rollouts. Mark has successfully launched start-ups, pioneered innovations such as virtualization, FTTx networks, and wireless solutions, and transformed operations to enhance customer experience.

He has a proven track record in driving B2B sales performance in both enterprise and high-end consumer markets, with a sharp ability to identify challenges, optimize resources, minimize downtime, and elevate customer satisfaction.

A strategic thinker and execution-focused leader, Mark thrives in high-growth environments, delivering measurable impact through innovation, operational excellence, and business transformation.


CAREER HIGHLIGHTS

Since December 2024, responsible for the Deep Blue One cable system and the Sales Verticals for Oil & Gas, Finance, Government, Hospitality and Conglomerates across all 25 Digicel market in the CALA region.

Led the Enterprise Division (Digicel Business Solutions) for 14 markets in the the Northern, Eastern and Southern Caribbean, including Anguilla, Antigua & Barbuda, Aruba, Bonaire, British Virgin Islands, Cayman Islands, Curaçao, Dominica, Grenada, Montserrat, Saint Kitts & Nevis, Saint Lucia, Saint Vincent & the Grenadines, and Turks and Caicos Islands. Running an annual P&L of circa $120m covering ICT and Corporate Postpaid mobile services.

Led the Southern Caribbean markets for Digicel Business, the enterprise division of Digicel, covering Aruba, Bonaire, Curaçao, Guyana and Suriname, driving 75% revenue growth in four years in the ABC islands, led and launched the Fibre rollout in Guyana with 80% year on year revenue growth as a result. 

Defined the strategy and transformation program for the Digicel B2B division in Haiti, the largest market entity in the Digicel Group Initiated the launch of the GPON Fibre Optic Network in Port au Prince and Cap-Haitien, Regional Broadband (Cap-Haitien), Managed Services and TDD-LTE networks.

Responsible for leading the turnaround project of a national operator with over 500 full-time employees in East Africa offering Mobile, Fixed Line, Enterprise, Managed Services, ISP and Carrier services to Retail, SME, Enterprise and Government clients.

Led operations for Vodacom Business in Nigeria ( Enterprise Services), their largest African market outside of South Africa.

Responsible for Uganda Telecom’s Fixed (Enterprise/B2B) Services division and for it’s turn around to make it the most profitable division in the company. ‘Fixed’ includes the following: Fixed line Voice, Postpaid GSM, M2M, FTTH, WiMAX, xDSL, CDMA, Managed Services, Leased Lines and international and national IP transit.

Implementation of integrated division wide monitoring/ticketing/CRM/WFM systems, definition and operation of the Carrier and International Wholesale business including Subsea Cable asset monetization as part of WIOCC. Definition of commercial strategy, product and services roadmap and driving dedicated Enterprise Sales Teams and Direct Sales force to increase revenues and subscriber base. Delivered double digit revenue growth year on year, for 2 years.

Established, built and successfully grew Nostracom Telecomunicaciones S.A. from a start-up into the largest fixed-wireless operator in Spain with hybrid wireless and fiber optic networks and an FTTH network for more than 42k homes and as Managing Director for Nostracom led the company to win the Telecommunications Business Innovation Award in 2010.

Designed and operated a complete fulfillment system for Modus Media which enabled us to provide our major client, Microsoft, with the ability fulfill orders throughout the EMEA region resulting to a USD 18M increase in revenue under this contract.